Franchise business in India.
Buying a franchise in India is one of the safest and the most lucrative business options for investors. A new emerging market, the booming economy and increased technological advancements beckon investors to come and open their franchises in this beautiful country
Sixteen years ago in India, a McDonalds burger was a thing that people dreamt about. International travellers used to narrate tales about enjoying scrumptious Italian pizzas, delicious fried chicken or other such delicacies in their travels abroad; stuff a middle class Indian could only fantasize about. Nowadays, the story has changed. The advent of technology and globalization has made India a darling of investors from far away lands. The geographical diversity and enormity of the country have been a great factor in the increased franchising opportunities in India. Many companies like McDonalds, Pizza Hut, Barista and HP are already well known players in the franchising market.
Researches have proven that franchise business is one of the safest and the most profitable businesses as it involves less investment and more returns. Due to the enhanced communications systems, everyone knows and recognizes big brands and established companies. Hence, the marketing and advertising costs involved in franchising are comparatively low. India is one of the most coveted countries for such franchise opportunities due to its size, diversity and the emerging middle class, . The multinational stalwarts in various fields like food and beverages, power supply and many other industries are looking for people who can help them to set up their franchise in India.
The United Nations Conference on Trade and Development or UNCTAD has revealed that India is one of the fore most Asian countries for direct investments. In other words, India is a profitable and lucrative prospect for investments and franchise opportunities. One of the main reasons for this is the untapped Indian market. The metro cities have their share of Baristas and Dominos but the interiors are virtually untapped. The increased accessibility between various parts of the country have also enhanced the franchise prospects in the interiors. Otherwise, who could think of coca-cola being available in the high Himalayas or the deserts of Rajasthan? Moreover, the growing purchasing power of the middle class and the recent economic boom has created a lot of demand for new outlets in all sectors.
India is still in its early days of consumerism. Experts believe that India is in fact sitting on a massive, massive consumer explosion. By 2028 India is pegged to have the fifth largest consumer economy in the world, thanks to a holistic performance by the country in most sectors and a favorable business climate. If you think India is already swamped with big multi national companies, think again. Worldwide brands are really just now coming into the country and if there was any right moment for Indian entrepreneurs to wrest the opportunity to tap for growth and expansion, this is it. This is precisely why you must go ahead and buy a franchise.
Sapphire broking & events wish that with this information you will be able to get fair idea about franchise market in India.